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Whitepaper: Responsive Design - A Guide for Marketers
of designing websites that
provides the optimal viewing
experience for users across any
device. Rather than building
separate sites for each web
and mobile device, CSS3 media
queries are used to create a
single website that intelligently
adjusts its layout and features
based on how and where it's
being viewed. For example, if
smartphone and tablet users
both want to access a website,
the pages will automatically
adapt to the device they're being
served on. The smartphone
user will see a site that fits their
screen while the tablet user will
experience the same website,
except that it's optimized for a
bigger screen. HTML5 enables
an optimal app-like experience
without the hefty cost of creating
a native app for every device.
