How to sign up for Amazon Prime in time for the next Prime Day

September 16, 2026

hands holding up Amazon Prime packages against blue background

Another Prime Day is coming, and if you want to shop all the best deals, you'll need an Amazon Prime account.

Amazon's flagship sale may be dead and gone for 2026, but its Big Deal Days event kicks off Oct. 6 and runs through Oct. 7. The now-annual 48-hour event is basically a mini Prime Day that happens in the fall. The retailer is likely to drop thousands of deals during the sale, but to shop them, you must be a Prime member.

Not yet a Prime member? Want to revive your old Prime account? You can sign up for a free 30-day trial and unlock access to the sale. And nothing is stopping you from canceling before the 30-day promo period ends to avoid paying full price — just saying. Students (and anyone aged 18 to 24) can also sign up for a 6-month trial for $0.

Regardless of whether or not you stick around, here's how you can sign up for Amazon Prime:

Total Time
  • Under 5 minutes
What You Need
  • Internet access
  • Email address or phone number

Step 1: Go to the Amazon Prime sign-up page and click on Start your free 30-day trial.

Head to Amazon Prime's sign-up page.

Step 2: Input your email if you have an existing Amazon account or click on Create Your Amazon Account.

A new sign-in page will open up on the website. Input your email or mobile number and password if you have an existing Amazon account, or click on Create Your Amazon Account. If you make a new account, you'll need to provide some basic information such as name, email, and password.

Step 3: If you're creating a new account, follow the steps to verify your email with a One-Time Password.

If you choose to create a new account, Amazon will send an OTP to your respective email address or mobile number for account verification. If you are using an existing account, skip to Step 5.

Step 4: Input the OTP and click on Verify.

Once the OTP verification page appears on the screen, input the code and click on Verify.

Step 5: Sign up for your 1-month trial or purchase a full subscription.

New users have two options: sign up for a one-month trial for $0 or purchase a full subscription. Remember: you may not qualify for a free trial if you have already used this offer in the past with the same email or phone number.

What are your Prime membership options?

If you are purchasing a Prime membership subscription, you have four plan options:

  • Monthly Prime Membership — $14.99 per month

  • Annual Membership — $139 per year or under $12 monthly

  • Young Adult Monthly Membership — $7.49 per month (young adults are also eligible for exclusive offers, including a 6-month no-cost Prime trial)

  • Prime for government assistance recipients — $6.99 per month (must verify eligibility)

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