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Blogging in the Age of Content Marketing

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Why Blog ? Intro Two Peas in a Pod: Blogging and Content Marketing Identifying your Target Audience(s) Getting Down to Business: The Blogging Process Don't leave them Hanging: the Importance of CTAs Building your Audience Guest Blogging Conclusion TABLE OF CONTENTS Editing Hana Abaza Writing & Research Aaliyah Madadi Graphic Design Quentin Zancanaro < 05 04 09 08 14 20 22 24 27

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