8 Do-It-Yourself Digital Design: A Guide for Marketers
Regardless of the device
you're currently using, the
second image is clearer
and easier to read. Keep in
mind that over 20% of North
American web traffic comes
from mobile devices with
screen sizes that are generally
smaller than traditional
desktops.
A good approach might be
to first test out your font size
and style on mobile to ensure
that it's readable. As a general
rule of thumb, use font sizes
that are 16 point or larger,
depending on the boldness
and size of your font style.